Technology has unleashed its vibrant side during post lockdown period, as customers are still wary of visiting stores to buy stuff, out of fear of getting infected or due to stringent social distancing rules. But now, scores of premium stores have included web in their sales and showcase their product range online with heavy discounts. Customers are able to discuss products and their needs, with store attendants.
Curry PC World, based in London, first used this concept in April, to let employees work from home and later, many schools and higher academic institutions followed the footsteps.
Zeekit Redefines Virtual Shopping In New Way:
To experience virtual shopping with a smack of real-time reality, that is checking dresses, material, sizes, shades, and trying apparels to cross-check the size among other things, a dominant tech company in Montenegro, empowered fashion brands in Europe to transform online shopping into an interactive and responsive one and hence, an enjoyable affair as consumers are fully involved here.
The founders were filled with a great enthusiasm when a deep inroad in technology was made, which was affected by real-time image processing, computer vision, deep learning and AI. Though it was initially developed to address military objectives but fashion world has been quick to adapt its online sales and promotion on such basis.
In the world of fashion, where everyone talks about a fusion of distinctive elements to call-in an unparalleled sheen and out-worldly elegance, Zeekit has made a successful fusion of tech and trends of fashion by crafting a virtual fitting room, powered by dynamism of AI (artificial Intelligence), where every consumer can view himself or herself in any clothing item, which one stumbles upon, searching online.
Earlier, there were realized scores of limitations in online shopping as people were always whimsical if the dress, they prefer the design and shade of, would fit them squarely.
The technology, which is ensconced here, utilizes real time image processing, where a consumer’s persona in form of live images, is ripped apart (logically) into thousands of parts (machines learning maths) and so is the process of clothing item selected. The image of clothing is also split into thousands of pieces and person’s image is then matched with the selected apparel image and results are found to be simply astonishing.
To Customers’ Care: With Love:
Deep Learning Software is utilized and customers also get a personalized dashboard replete with analytics. Fashion industry is hugely encouraged by such Zeekit eCommerce solutions and are better equipped to serve customers on the basis of latter’s behaviour.
In other words, customers are empowered to select products and to try those on a self-looking model, with perfection in size and fitting.
Over some years gone by, scores of big brands have adopted this technology in their pursuit of sales, such as Adidas, Next, Asos, Modcloth, Macy’s and Net-A-Porter.
Virtual Mirror Technology Prepares A New Shopping Avenue:
This is basically a mirror looking into which, one can try on apparels without shedding any clothes. This technology is found to be highly helpful in scores of ways. There is also enclosed useful info about sizes and shades available in the store and then, one also gets numerous suggestions related to garments with similar pattern.
The underlying technology is a blend of RFID technology and augmented reality which replaces any physical fitting room into a virtual one. Scores of prominent outlets have imbibed this tech-display in form of interactive mirror which are placed in trial rooms. As for consumers, their interest and preference seems to have been out-flowed.
Smart Mirror:
Truth be told, in the development of such type of mirror, sheer hardware technology is enmeshed therein, such as sensors to record temperature, LED for establishing a beam, LCD to showcase info, internet connection slots, touch screen with an O/s based on IoT.
One is amazed by such a delicate assembly of latest technology, where mirrors are considered to be a wonderful decorative item, but with the addition of technology, its core potential rises manifolds.
Its Utility Of Smart Mirror:
When we step into bathroom in morning, we can instantly get all the crucial info we need to balance our day, right before starting our day out. For instance, there is mentioned weather forecasts, emails, date, possible traffic volume on our selected routes and other useful insights. Such a gamut of info, when we don’t need to move a finger anywhere at all. Clearly, such is the perceived purpose of technology, where we expect it to ease our life.
Other than homes, smart mirrors are widely installed in fashion stores, beauty centres, salons, malls etc. This is simply the supreme implementation of AI, which makes it possible to fetch needed info on the basis of one’s specific location.
For instance, one needs to visit a beauty shop to get a hair styled and the centre has smart mirror and one can simply check a catalogue of hair styles in mirror placed right in front of him or one can watch videos of choice or can even read a book etc. while still settled in chair controlling such streaming with a remote.
Arguably, such a pristine technology has revamped the game for most of the businesses which now see it as a significant business asset, owing to range of facilities it provides to customers. As for its price, it is just more than what an ordinary mirror costs.
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